SYDNEY, NSW – Quantaco, Australia’s leading provider of finance and analytics technology to the hospitality sector, today announced its acquisition of a controlling interest in Grub Lab, a pioneering technology company that has revolutionised in-venue kids’ dining and family entertainment.
This strategic acquisition further expands Quantaco’s comprehensive suite of solutions, reinforcing its commitment to innovation and value creation for the hospitality sector. Grub Lab has successfully disrupted the traditional kids’ menu by integrating technology with world-renowned brands such as Universal Studios, Netflix, the AFL, and the NFL, making family dining more engaging and ensuring high repeat visitation for venues.
Grub Lab provides hospitality operators with access to flagship global brands, customised kids’ menus, and interactive technology, making it the premier choice for family-friendly dining experiences. This unique model allows independent restaurants to leverage major brands that would otherwise be out of reach.
“Grub Lab is a portal to some of the biggest brands in the world and provides a unique way for venues to differentiate their offer as well as access unique menu options from food suppliers,” said Anthony Sullivan, Executive Chair Quantaco. “It perfectly complements the range of innovative solutions Quantaco already offers, and we’re excited to have Mick and his team join the Quantaco family.”
“We know that families are hungry for experiences that go beyond the plate, and restaurants are looking for new ways to attract the lucrative family market,” said Mick Carr, Founder and CEO of Grub Lab. “With Grub Lab’s exclusive NBA kids’ menu, plus evergreen hits like Jurassic World and Shrek, we see bigger smiles and more visits.”
Quantaco has consistently delivered innovative solutions that help hospitality operators improve their performance. The acquisition of Grub Lab perfectly complements this mission.
Mick Carr will continue as CEO of Grub Lab and will work closely with Quantaco’s executive team to expedite the joint opportunities this acquisition presents.